OK, so you’ve just spent 3 months working on a product and you’re about to release it but one thing is bothering you.
How will I protect my thank you page/product?
This is actually something I get asked quite a lot, and let me tell you far too many people are hung up on protecting their products and download pages. Yes, protect your product with a members area or hard to guess thank you page, but please don’t get hung up on this, the reason is that no matter how hard you try to protect your product, if someone wants it they will get it.
I’m going to share something with you that I’ve never revealed before, here’s the thank you page to one of my best selling eBooks.
That link has not changed since 2006, not very hard to guess, is it?
So why would I do that? Well for starters, most people are genuine and will pay for your product, never forget that. It’s a very small minority that will try to get your product for free.
Secondly, if someone were to ‘steal’ my eBook there are enough links inside the eBook containing my affiliate links that I will make more money if it gets passed around. In fact, I wish that page was getting an extra 10,000 views per day from people who haven’t paid because if it were how much more money would I be making?
Do you know when I first started on eBay I used to go mad if I saw someone copying my work, I would spend hour after hour trawling eBay for listings that were using my templates, sales copy, eBooks etc. It got to the stage where I used to spend more time trying to stop people copying my work than getting any real work done. In the end, I gave up and decided to stay one step ahead of the copycats by producing new material faster than they could copy it. Since then I’ve never looked back and it’s now something that doesn’t worry me.
This post is not about not protecting your work, by all means, put things in place, but remember that if you set things up correctly and have enough backlinks in place having people ‘steal’ your work can actually work in your favour.
I am going to leave you with a thought, someone who I was consulting with was going to pay over $5000 for some software to protect his PDF files and asked me if it was something he should do. My reply was “if companies like Microsoft, Adobe and many many more can’t protect their products from theft what chance do we have?”
Remember, you’ll never 100% protect your work, so put things in place to make you money if it is stolen, and the best way to stay ahead of the copycats is to produce new work on a regular basis so they can’t keep up.
There’s a chance this blog post could be copied, but I’ll never know as I’ve got better things to do than look for duplicates on the net. BTW, if you are a copycat and are about to copy this post at least leave the link to my eBook Auction Profit Streams in the post.
As always your comments are welcome, I think I may get some interesting ones 🙂