The best content management system for your website by far is WordPress. WordPress leads the way with a market share of 43%! 
At first glance you might think that’s not much but let me put it in perspective for you, Shopify is in second place with a market share of only 4.4%. WordPress is #1!
And don’t think WP is just for beginners because the big boys of blogging and big business all use WP. I’m willing to bet if it’s on the web it’s on WP.
Why would you want to use WP for your website? It is so user-friendly, flexible, adaptable, 1000’s of themes & plugins, it’s high ranking and regularly updated.
Okay Let’s Get Started
You’ve got your niche picked out, you have your domain name & hosting, right? Now it’s time to get your blog up and running on WP.
What goals do you have for your blog on WP? Is the WordPress blog used as an outlet for your business? Is it collecting subscribers, sharing some really valuable content that you created or selling of products/services from yourself? Maybe all three! So, make sure each one stands out by noting its relevance in this context
When are you planning to upload content on your website every day, determine how the site will organize all of that data. This includes sections and categories as well as menu items to make it easier for visitors to navigate through them.
Determine what you want your blog to look like. Will it show the most recent post or would a static page providing information about your company and products suffice?
However, you do your homepage you want it to attract visitors to your website and you want them to stay on your website. Put some thought into it don’t just leave it to chance.
You can’t just launch a blog without thinking about how it will connect with people. This means deciding whether or not the website you’re developing has social media connections, allowing comments and visitor engagement; as well as what type of communication style might work best for your target audience
What kind of photos will you put on your website? What about the size of the photos and what font will you use for writing content? Be creative!
Create a plan to keep your blog fresh. Blog posts should be created on an ongoing basis. Taking the time to plan out your content will help you stay on track and avoid any potential pitfalls. For example, you may only want to create 2 new blog posts per week or two per month the key is to be consistent.
How To Pick A Theme For Your Website
When faced with so many WordPress themes, how do you decide which one is right for your site? Well, the good news it that there’s an easy way to narrow down your search, by looking at what kind of content each design has been created in order get a feel for its tone. If you know kind of, feel you want your website to have beforehand it helps you narrow down your search.
There are so many different themes out there, it can be hard to choose the right one. You want your content and design elements on screen quickly without sacrificing quality or performance.
You want it to be responsive across devices with an eye-catching experience that doesn’t slow down page loading times. Which would be too much for visitors who come via mobile connections like Google searches (which means just about everyone). But how do you know which ones will work best?
The key to selecting the perfect theme is ensuring you have all of your bases covered. It’s important that any features are available and work well with every aspect in order for it be worth using, so take some time before making this decision.
When choosing a WordPress theme, it’s important to keep in mind what you want your site for. A good starting point is selecting one with only the features necessary and avoiding ones that clutter or extend beyond their purpose. Features that don’t help you accomplish what’s important should be left out of consideration in order for them not to go unused on your website.
Let me reiterate again, if your website isn’t mobile responsive, then you’re leaving a lot of potential customers on the table. With so many people using smartphones and tablets these days it’s just not enough to have an easy-to-use site, you need one that looks good and that will work well with all devices!
Before You Go Live
The appearance of your site can make or break its success. The colour you choose for any given project should be carefully considered. So much of online marketing is based on visual appearance.
Colours increase brand recognition. If there’s a logo for your company try matching its colour scheme in all aspects from advertising materials to website design. It doesn’t have to be perfect but just enough attention should go into this area because people are trained their senses around visuals before anything else nowadays (even sound).
Make sure you chose a theme where the font isn’t hard to read. Use a simple, sophisticated font that is readable by everyone. Fonts are important when designing a website because the right one can make your content more engaging.
Before you launch your website check out your theme thoroughly. When testing out a theme’s efficiency, it is important to make sure that the site meets all current WordPress standards. One way of doing this efficiently would be installing Theme Check plugin from within your dashboard and clicking “install now.”
Your site is now ready to go live! When you’re done with all of these tweaks, make sure your images load properly before announcing it publicly so as not to disappoint any visitors who might be waiting eagerly on seeing your debut.
Conclusion: Putting it all together can be a little daunting, but if you want a fast theme with beautiful designs, that will help you build conversion-optimized web pages? Check out OptimizePress here.
This is a guest post from Eric Huntley if you would like to be considered for a guest post please contact me.
