{"id":1192,"date":"2011-08-04T17:53:16","date_gmt":"2011-08-04T17:53:16","guid":{"rendered":"http:\/\/planetsmsblog.com\/?p=1192"},"modified":"2011-08-04T17:53:16","modified_gmt":"2011-08-04T17:53:16","slug":"pre-recorded-webinars-right-or-wrong","status":"publish","type":"post","link":"https:\/\/www.johnthornhill.com\/blog\/pre-recorded-webinars-right-or-wrong\/","title":{"rendered":"Pre Recorded Webinars. Right or Wrong?"},"content":{"rendered":"

Rant Alert! Stop reading if you don’t like being told how it is.<\/strong><\/p>\n

As you probably know I’ve teamed up with Omar Martin and over the last few days we’ve been promoting Mike Filsaime’s Evergreen Business System<\/a>.\"\"<\/a><\/p>\n

I’ve had a few interesting replies from the emails I’ve sent out, look what Bill had to say.<\/p>\n

Hi John,<\/em><\/p>\n

Not sure if you\u2019ll get this or not, but you and I had and exchange a few weeks ago via email. I had commented on your rant post (http:\/\/planetsmsblog.com\/the-state-of-the-im-industry) and named a marketer in order to give an example of what I thought was unethical behavior.<\/em><\/p>\n

Looking at the EBS system, it looks like part of what I was complaining about (a pre-recorded webinar dishonestly being presented as live) is this year big launch! Its exactly what EBS does.<\/em><\/p>\n

It may be this industry is not a good fit for me after all\u2026<\/em><\/p>\n

Bill<\/em><\/p>\n

Jim wasn’t too pleased either.<\/strong><\/p>\n

Sorry John,<\/em><\/p>\n

I find this software to be totally unethical and downright dishonest. Trying to make people believe that they are at a live webinar. It doesn’t sit right with me.<\/em> And I was agreeing with your recent ‘rant’ about honesty<\/em> what happened?<\/em><\/p>\n

Jim<\/em><\/p>\n

I also had more people unsubscribe than usual so it seems that this software is causing quite a stir as some people are seeing it as unethical. Most people seem to think your presenting a pre-recorded webinar as a live event.<\/p>\n

You don’t pitch anything pre-recorded as a live webinar at all. You pitch it as a presentation, an event, nothing unethical goes on and Mike doesn’t teach you to present this as ‘live’. I would never use this to ‘pretend’ to be live when using this, it just wouldn’t work and it’s also dishonest. If you are thinking like this then you obviously haven’t took the time to check this out properly.<\/p>\n

Unlike a live event, when someone chooses to watch your presentation at a time that suits them, they are in the right frame of mind to listen to what you have to say. This is because they decided what time to watch your presentation<\/strong>. You didn’t force them to make a decision as you would do with a live event so you get their full attention.<\/p>\n

This is the main point I want to put across, you are not forcing your potential customers to watch at your desired time, you are letting them watch at their desired time<\/strong> and this is why conversions with this type of marketing are so high.<\/p>\n

Once again I must point out that this is not about tricking people<\/strong> into thinking something is live. It’s about putting together a presentation and turning it into an event that can be played at a time that suits your prospect, and there’s nothing unethical about it.<\/p>\n

Also, when an event is live things can go wrong, I personally know this from experience. There are also usually pauses and other imperfections (I tend to say erm a lot) so by preparing your presentation in advance you can get rid of any imperfections and seriously improve the quality of the session thus improving the whole experience for the attendee.<\/p>\n

If you still think this is unethical let me ask you this? Is it unethical to use an autoresponder sequence that is pre programmed to send emails on Day 1 … Day 2 … Day 3 of a subscription, is that dishonest as well? Shouldn’t you manually send these emails? What about using the {firstname} tag to make the reader think that your email is personal, surely that is unethical too? Well this is no different.<\/p>\n

At the end of the day this software is revolutionary and it seems to be making a big splash and some people will use it in an unethical manner and pitch recordings as live but those people will get found out. People like myself will use this software in an ethical way and will make tens if not hundreds of thousands of dollars from it, mostly on autopilot.<\/p>\n

Now it’s time for me to be brutally honest with you.<\/strong><\/p>\n

\"\"<\/a>If you don’t have $500 to invest or you still think this is an unethical way of marketing don’t buy it. If you don’t think you’ll take action and actually put this to good use then stay away, but please don’t criticize people who do use it.<\/p>\n

However, if you think the Evergreen Business System can help you move forward and actually make you some money then buy it, try it for 30 days and if it’s not for you ask Mike for a refund.<\/p>\n

I’m going to end this post by telling you this.<\/strong><\/p>\n

I will be using the Evergreen Business System to take my business forward, I expect it to help me make hundreds of thousands of dollars in a very short space of time.
\nI also have a killer bonus<\/a> that can help you move forward with me. Some of my subscribers wont like that and they will unsubscribe and that’s something I’ll have to deal with. However I will still sleep at night knowing I am marketing in an ethical manner and providing value to my customers and subscribers who stay with me.<\/p>\n

Use your head, try the Evergreen Business System and take your business forward.<\/p>\n

As always your comments are welcome, good or bad, let me know what you think!
\n<\/strong><\/p>\n

EDIT!<\/strong> At the time of writing our bonus offer is still available<\/a>. Omar Martin and myself can help you get the most out of Evergreen Business System so if you really want to try this out we can provide you with additional training.<\/p>\n","protected":false},"excerpt":{"rendered":"

Rant Alert! Stop reading if you don’t like being told how it is. As you probably know I’ve teamed up with Omar Martin and over the last few days we’ve…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-1192","post","type-post","status-publish","format-standard","hentry","category-internet-marketing"],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p2rQRH-je","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/posts\/1192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/comments?post=1192"}],"version-history":[{"count":0,"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/posts\/1192\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/media?parent=1192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/categories?post=1192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.johnthornhill.com\/blog\/wp-json\/wp\/v2\/tags?post=1192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}